Stop explaining yourself badly.
A short guide to writing a positioning statement that actually works - for coaches, consultants, and service providers.
Most positioning advice doesn't work for you because it was built for a different type of buyer.
This free guide shows you how to write a 1-2 line positioning statement that says what you do, who it's for, and why someone would pick you over everyone else who does something similar.
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About me
I'm Georgina. I've been a copywriter for nearly 15 years - started in music journalism, moved into B2C and B2B, and eventually landed where I am now: helping coaches, consultants, and service providers find and document their voice.